How to Create Your Own Gamification Game: Tools, Tips, and Strategies
1 September 2022
Estimated reading time: 4 minutes
Are you excited about gamification but unsure how to start creating your own game? Whether you want to engage employees, train teams, or launch interactive marketing campaigns, building a gamification game is easier than you think—with the right tools and guidance.
In this post, you’ll learn how to create your own gamified experience step-by-step. We’ll explore best practices, design strategies, and the top platforms that make gamification for businesses fast, efficient, and scalable.
Why Use Gamification in Business?
Engaging employees on an emotional level is no small feat. That’s where gamification comes in. When applied strategically, gamification in the workplace boosts motivation, improves communication, and fosters a stronger sense of purpose.
With personalized challenges, weekly milestones, and dynamic game narratives, even non-top performers can feel like heroes—contributing to team goals in a fun and fulfilling way.
From training new hires to energizing marketing campaigns, gamification turns routine activities into rewarding, interactive experiences.
Benefits of Creating Your Own Gamification Game
Creating your own game puts you in full control of:
- The objectives: Do you want to promote teamwork, upskill your employees, or boost internal communications?
- The audience: Will the game be for employees, customers, or both?
- The platform: Run your game across iOS, Android, PCs, Macs, and touch screens.
- The design: Align visuals and gameplay with your brand identity.
- The rewards: Customize incentives based on performance or behavior.
By creating a tailored game, you ensure that gamification aligns with your business goals and culture—leading to stronger results.
Getting Started: Key Steps to Build a Gamified Experience
Here’s what you need to define before developing your own gamification game:
1. Set Clear Objectives
What do you want to achieve? Your goal could be to:
- Enhance employee engagement
- Improve internal communication
- Promote learning and skill-building
- Drive teamwork and collaboration
2. Know Your Audience
Is your game intended for internal teams or external users? In this article, we focus on internal gamification for businesses and organizations.
3. Choose the Right Methodology
Decide on:
- Game type (quiz, challenge, simulation)
- Participation format (individual or team-based)
- Delivery channel (mobile, web, in-office touchscreens)
4. Design with Purpose
Use your corporate branding and visual identity to foster a sense of belonging. A game that looks and feels like your company culture can have a greater impact on employee motivation.
5. Track Performance and Reward Progress
Define KPIs (key performance indicators) and build in reward systems—like badges, leaderboards, or points—to keep users motivated and engaged.
Top Platforms to Create Your Own Gamification Game
Several easy-to-use platforms make it simple to build your own game—even with no technical background:
Kahoot
Perfect for learning and training. Create quizzes where correct answers earn points. Includes a teacher dashboard and a student portal for live or asynchronous play.
Quizizz
Great for real-time and remote assessments. Add images, audio, and text to your quizzes and share them with others for collaborative learning.
AhaSlides
An interactive tool ideal for meetings and classrooms. Use polls, word clouds, quizzes, and open-ended questions to engage participants and collect live feedback.
Playmotiv & iSeazy Game
These platforms are built specifically for businesses. They allow you to develop customized training games for different departments and roles—ideal for employee development and motivation.
All of these platforms offer intuitive interfaces and scalability, making them great starting points for your gamification strategy.
Learn, Build, and Launch with Ease
Once your game is designed, you can launch and monitor your gamified campaigns with ease across multiple devices. This includes:
- Smartphones and tablets (iOS/Android)
- Desktops and laptops (Windows/macOS)
- Touchscreen devices for in-office engagement
Whether you’re running a training session, rolling out a team-building challenge, or building a gamified customer journey, the possibilities are endless.
Ready to Build Your Own Gamification Game?
At UP Digital, we believe in the power of play to drive progress. Our experts can help you:
- Design custom gamified solutions
- Align them with your organizational goals
- Measure performance with real-time analytics
- Deliver powerful, engaging experiences that stick
Start your journey today at UP Digital.
Want to know more? Please contact us.