How to Learn by Playing through Gamification

You might be wondering: what is gamification? Lots of people out there have it difficult to understand this concept implemented in many corporate contexts and not only. The term might lead you to think about video games but in fact, there is much more under the sun that is related to gamification that will blow your mind. This article will definitely inspire you to try an alternative way of learning new things.

Keep on reading if you want to get acquainted with the concept of gamification and how important it is in our on-growing society. You can’t miss it!

What is gamification?

This concept is to be found in various areas, such as education, health, and websites, but first and foremost in marketing. Gamification adds some rewarding elements to the non-game activity that must be undertaken by either a client, employee, or student. By implementing gamification in the aforementioned areas, an entertaining touch is added to it. It won’t lessen the learning process of the candidate, but in fact, enhance it.

Gamification in different areas

The concept of gamification serves as facilitating less enjoyable tasks in a corporate context. You got it right, it is about learning by playing. There is no age limit when it comes to this way of learning new things. Using game mechanics and elements for carrying out employee training has its advantages. This results in a high likelihood of the employee making great use of fresh knowledge more effectively.

The same applies to newbies to a company. Completing a quiz, in which they go through the introduction of the company and core values is one example. Therefore, it’s playful method to engage a new employee in the corporate dynamics.

With regard to education, a high number of academic institutions have implemented Kahoot within daily lectures. Kahoot is nothing but a quiz aimed at constructive mobile phone use during class while testing knowledge. Eventually, they compete with other classmates in exchange for a reward. By using this gamification concept in schools, students are more likely to get an increased thirst for the knowledge being shared in class and therefore, retain it longer.

The gamification topic within the marketing field is consistently increasing since it had been found that it assists in retaining customers. There is no way potential customers would prefer a standard product with no added value. This is why filmmakers partnering up with famous console game companies would get a popularity boost. A relevant example is Nintendo creating a game template with the goal of promoting the movie “007 Golden Eye”.

Up until now, gamification is pretty much taking over the world of acquiring new skills as well as retaining them systematically. As far as health is concerned, Nike is one top-notch example that helps its customers keep up their level of physical activity thanks to their app, where they can track their progress with other users worldwide. As a result, they are able to compare each other’s health levels and personal goals by receiving badges and points, as well as getting displayed on a leaderboard, which can enhance intrinsic motivation for improvement.

Bottom line

At the end of the day, even life itself is a game that, when played in an efficient way, people can truly find their way to their goals and aspirations. So is working in an environment based on gamification. Finding ways to increase intrinsic motivation by adding a playful way of improving your lifestyle, getting a job promotion, or even selling media in a captivating way, represents gamification from different perspectives. Consequently, you can do that by adding a playful way of improving your lifestyle, getting a job promotion or even selling media in an attractive way.

You have gotten a general idea about what gamification implies by now. There is no doubt that you would want to go back to the usual way of learning. Your personal and professional growth depends solely on yourself, so do not hesitate to add some spice to it.

Lastly, check out our website UP Digital for exciting and insane apps you can use for gamification on a daily basis.

Want to know more? Please contact us.

Bibliography
Gamification Examples and Best Practices in eLearning. (2022, July 25). From Valamis: https://www.valamis.com/hub/gamification#vr-training-gamification
Walter, D. Z. (n.d.). What is Gamification? From Gamify: https://www.gamify.com/what-is-gamification