3 possibilities of how to incorporate gamification in online advertising
21 May 2025
Estimated reading time: 3 minutes
You are about to find out about 3 possibilities of how to incorporate gamification in online advertising!
Online advertising has been growing ever since the rise in technological developments. Now if you add gamification to it, you create added value. Because you can upgrade your online advertising in just one blink of an eye, we want you to have an easier life!
Hang in there and go through some examples of gamified online advertising with us!

1. Spinning wheel
Keep all the plates spinning by implementing an interactive spinning wheel on your website. You want to maintain your success or even increase it. Interactive spinning wheels have been shown to level up sales and conversions.
We guess you would rather work smart than hard so by adding a spinning wheel with different services you provide, you can only win.
For example, a timed pop-up on your web pages when a visitor accesses your website or when the visitor is about to exit the webpage. These 2 moments are crucial when it comes to adding an interactive spinning wheel. Why? Simply because it is your chance to persuade them.
And now, what do you think the strategy is? Even if the website visitor intends to exit, right before the pop-up wheel can be spun. Finally, they can get either a gift from the company with their next purchase or essentially a discount.
2. Playful quizzes
Want to get your customer’s/prospects’ preferences and feedback through gamification? Add a playful quiz to your website. This can also have a pop-up function, so the chances of participation are higher.
Is gamification a concept you use for your business? Then incorporate questions about it and make sure to formulate them in a way to be properly able to get your answers for further improvements in your services.
As an example, UP Digital created a quiz about what customers/prospects see as gamification and what games available they think they would enjoy or what games they have enjoyed most. This will give you a precise overview of the most and least liked activities.
3. Custom DIY
We are sure you want to make a difference with your business in your branch. One way to do so is by using personalization. UP Digital believes in the power of involving the customer in their services, which ultimately brings memory retention.
The Vitality game or even the Office game provided by UP Digital are only two of the variety of activities that can be personalized according to your company’s style or objective of the event.
There should always be a structural skeleton for every service you sell. However, applying the possibility of the client customizing it is purely added value. Exactly what you should strive for when it comes to gamified online advertising.

Let’s make it a game even in terms of online advertising. Therefore, we gave you a hand with these 3 possibilities of how to incorporate gamification in your online advertising, which is going to give you a sense of how to proceed for further success.
Also, there are plenty of other blogs and further information that are waiting for you to check out here.